When users search on Baidu, your page title is often the very first thing they see, and it often decides whether they click or not. That’s why titles are so important. They help users quickly understand what your page is about and improve your visibility in search results. To improve search quality, Baidu introduced the Baidu Search Webpage Title … Read more
Before we get into the details of Baiduspider crawling and indexing, let’s first take a closer look at how Baiduspider actually interacts with your website in different situations. This will help you clearly understand its role in accessing, crawling, and processing your pages, so you can improve access, crawling, and overall Baidu mobile SEO performance. … Read more
When we talk about “authority” in search results, what does it actually mean? And how do you know if a result is actually trustworthy and authoritative? In this session, Baidu Search product manager Li Tong breaks it down in a simple way, covering every part of Baidu SEO content authority, including what content authority is, … Read more
Recently updated on May 19th, 2026 at 08:37 amIn previous sections, we discussed the basics of building a mobile-friendly website that ranks well on Baidu (Baidu mobile SEO). But here’s the thing, technical SEO alone is not enough. Even if your site is perfectly optimized, you’ll still struggle to rank if the content doesn’t actually … Read more
Recently updated on May 19th, 2026 at 08:37 amAs one of the most widely used apps in the Chinese market, the Baidu mobile app plays an important role in how people search and discover information. Everyday, it sends billions of traffic to websites that are fast, secure, helpful, and most importantly, properly optimized for Baidu … Read more